how many of you agree?These are really a tricky quest 1.ATM COMES UNDER- Product vs place Mix 2.Lo

how many of you agree?These are really a tricky quest 1.ATM COMES UNDER- Product vs place Mix 2.Low cost marketing - viral marketing vs Guerilla Marketing 3.Brand can be identified through labelling vs packaging 4.Commoditization Vs Value Chain 5. Marketplace vs Marketspace vs meta market

 

Guerrilla marketing tactics cost a bit more than viral techniques in most instances. Guerrilla tactics can require more people, incurring higher labor costs, and can include the cost of physical media such as signs, vehicles and props. Viral campaigns, on the other hand, can be simple enough for a single person with a laptop and an Internet connection to produce. Viral campaigns truly level the playing field in terms of financial requirements, whereas guerrilla campaigns can be cost prohibitive to companies with smaller budgets.

 

In third point..The most important point is - branding. Branding is used for identifying a brand thru symbol,term, name,etc.